Design thinking + Lean startup + Agile ExecutioN
The Smartest Way
To Build A Startup
At Covation Labs we are perfecting ways to continuously discover the customer problems and to zero-in on your value proposition. With our tools you can build products your customers will love; not waste time and money building a product that nobody wants
Connect The Dots With Covation Labs
Start with your vision. Then create a steel thread between that vision and every single activity your team performs. You no longer have to keep information in unconnected wiki pages, spreadsheets or in dead tree notebooks. Covation Lab automatically connects your big idea to your customers, your value proposition, your business model, and even the features your team will be building. All this on a single, beautifully designed, free platform.
Covation Framework For Building Great Products
At Covation Labs, we have spent a lot of time thinking about ways to build great products, fast. After a lot of experimentation and prototyping, we have come up with a framework that we are calling The Covation Framework.
Covation Framework is a process for building customer-centric products and services via continuous discovery. The process is made up of four stages, each designed to turn your idea into a concrete solution by testing your assumptions
Problem Discovery
Know your potential customers. Discover what they do, think, feel, and expect. Discover the problems they face that are worth solving
Solution Discovery
Create multiple possible solutions to the identified problem. Test your solutions to surface the most impactful solution you can deliver
Market Discovery
Discover how you will approach your target customer. Iterate with your solution design and discover your Go To Market strategy, price point, channels and partners
Solution Design
Use incremental and iterative design approach with the help of impact mapping and service blueprint tools to make your solution concrete
Covation Labs For Product Leaders
Covation Labs Platform is built to facilitate teams that use the principles of continuous discovery and continuous learning. Designed to help teams of any size or level of innovation maturity, it will guide a team step-by-step through the Covation Process
Covation Labs is for you if you are a –
Startup Founder
- You have an established business and now you are want to offer additional services to your customers.
- You want to improve the quality of your existing services so that you can gain customers and make your business more profitable
Enterprise Product Leader
- You would like to improve the time to market of your new products and services.
- You would like to reduce the risk of failure.
- You would like to create a culture of innovation and entrepreneurship in your company.
Covation Labs Features
Persona
Identify your customer. Discover what they want to achieve. Understand their problems, their pains, and their gains
Value Proposition
Discover how you can increases the gains and reduce the pains of your target customer. Decide how you will add value
Business Model
Details of building a profitable business. Identify how you will find customers and earn revenue. Identify what your costs are
Impact Map
Connect product features to specific outcomes for your customers. Ensure that you are building the value into your product
Story Map
Decide on the features various versions of your product will have.
Road Map
Clearly communicate your near, short and long term plans to your stakeholders as well as to your team
Experiments
Validate your assumptions by conducting experiments. Reduce the risk and uncertainty of your value proposition
Innovation Accounting
Define and track the value delivered by your product team, Get insights into whether you should double down, pivot or cut your losses